There are many ways in which you can make money with WordPress. Creating a website for the purposes of promoting a business or selling goods through an online store is one such way. Monetizing a blog with display ads is another. While there are other ways in which you can use your WordPress site to make money, perhaps one of the easiest ones to get started with is affiliate marketing.
Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. In 2005 there were active changes made by Google, where certain websites were labeled as "thin affiliates". Such websites were either removed from Google's index or were relocated within the results page (i.e., moved from the top-most results to a lower position). To avoid this categorization, affiliate marketer webmasters must create quality content on their websites that distinguishes their work from the work of spammers or banner farms, which only contain links leading to merchant sites.
Amazon launched back in 1994 and, two short years later, they developed their Amazon Associates program. In so doing, Amazon was able to increase exposure to their marketplace by enabling web developers and site owners to work as evangelists for their products. It helped drive more traffic to Amazon while giving these business-minded individuals the opportunity to generate more revenue for their own sites and businesses.
Bad product picks could hurt your brand. Chances are good that if you’re including an affiliate link in your content, then you’re willing to put your full support behind the product. However, if the reputation of that product should sour with the public and you fail to catch it, that recommendation of an untrustworthy product could hurt your brand.
A blog highlights your technical ability and showcases your ability to write blog posts. Your blog can be about different topics than those you write about for your clients. In fact, it should be on a topic that interests you. Visitors will see that you can not only write, but you can also build an online community. A good blog has the potential to earn you many referrals for more clients.
While these models have diminished in mature e-commerce and online advertising markets they are still prevalent in some more nascent industries. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. With many affiliates being paid a flat "Cost Per Day" with some networks offering Cost Per Click or CPM.
I do this because I want to build a solid reputation and a loyal readership of people who trust me. I’d rather make less money and still have a reader than make lots of money and never see the reader again. For me, this comes not only from my ethics but my belief that in the long term building a good profile and reputation leads to other opportunities for profit.
Lasso is a premium WordPress plugin that lets you add, manage, and beautifully display your affiliate links from any affiliate program, including Amazon Associates! They help your affiliate links stand out. Each Lasso affiliate link includes a product photo, description, and an accurate price. This transparency and design helps increase conversion rates and commissions.
You could try advertising more, for example, by putting up signs around the neighborhood, posting about it on social media, or having people you know spread the word. You could also try doing it in a different neighborhood that might have friendlier people, or do it in a time and place where there's likely to be a lot of people walking around the area (e.g., near a church before the end of a mass).