Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.
In the case of cost per mille/click, the publisher is not concerned about whether a visitor is a member of the audience that the advertiser tries to attract and is able to convert, because at this point the publisher has already earned his commission. This leaves the greater, and, in case of cost per mille, the full risk and loss (if the visitor cannot be converted) to the advertiser.
Regardless if you need to earn some fast cash or we're just talking about making money in the grand scheme of things, there's an important psychology that needs to be mentioned before getting into the strategies. If you study Freud's model of the mind, you'll discover the Psychic Apparatus. It's the three-part construct in your mind that controls all of your behavior.
Rake yards in autumn if you live where leaves fall. Grab a rake and a few large trash bags and go from house to house offering your services. Ask your neighbors what areas of their lawn they want raked and where you should put the leaves, like on the curb for collection or dumped in a wooded area behind their house. Rake leaves into a large pile, then stuff them into a trash bag and tie it closed.
Wash cars or bikes if you have a big enough driveway. Gather some sponges or old rags, towels, car washing liquid, a big bucket, and a hose and set up a washing station in your driveway for a few hours on the weekend. Scrub each vehicle, focusing on any dirty spots, rinse it thoroughly, and buff it dry with a microfiber towel. Charge $10 to $20 per vehicle.
The phrase, "Affiliates are an extended sales force for your business", which is often used to explain affiliate marketing, is not completely accurate. The primary difference between the two is that affiliate marketers provide little if any influence on a possible prospect in the conversion process once that prospect is directed to the advertiser's website. The sales team of the advertiser, however, does have the control and influence up to the point where the prospect either a) signs the contract, or b) completes the purchase.
It has universal appeal. Unlike some types of marketing that work better for certain segments than others, affiliate marketing is really something that anyone can use on their WordPress site or e-commerce store. With millions of products available and categories covering a wide spectrum, you’re bound to find more than enough products worth promoting.