Get-rich-quick schemes and fad weight-loss diets are naturally popular because they satisfy the id while also attending to the super-ego. The ego's job is complete when it sees something like this. The appeal of "fast'' stems from the innate desire for instant gratification, so beware of what seems too good to be true (they often are) when you're looking to make money quickly. Be wary. Listen to the conversation deep within the confines of your mind and do your best to tame the proverbial beasts.
Great post , I do read a lot of the Nichehacks articles and this one is so true. At the moment I am in a niche I'm passionate about and yes although I am primarily using Amazon to monetize my site, I will be branching out to use other methods very soon. It frightens me to think the plug can be pulled at any time! I intent to use other affiliate programs as well as Amazon, maybe Google Adsense, I'm not sure yet, some digital products and also to build an email list.
LinkConnector is something of a mixed bag, so it’s probably best for experienced affiliates who have become disillusioned with other networks and are looking to expand. LinkConnector’s bizarre mix of high-quality products and a low-quality dashboard make it hard to truly assess its viability, but their exclusive deals with some vendors can make it a true home run for publishers working in certain niches.
5. Fiverr – Fiverr is a great place to make a few bucks or spend a few bucks if you need some of the services people offer. Basically, everything is $5. You either pay $5 or charge $5. They call them “gigs.” You can offer your services however you choose. If you sell art and you’re fine selling pieces for $5 each, that’s a gig. If you’re a graphic designer and you want to offer your services for $10/hour, simply offer a 30 minute gig. If they need two hours of graphic design, they pay you $20, or $10/hour by buying four gigs.
SkimLinks is probably best for bloggers who want to write content around the affiliate link rather than add affiliate links to existing products. SkimLinks offers a lot of tools to compare commission rates and offers in order to customize your content to optimize your income. Once nice aspect of SkimLinks is that it offers lots of products for non-US creators, including popular UK brands like John Lewis and Tesco.
We can appreciate any frustration you have from the past. There are truly a lot of low grade and even scams in this industry, so your frustration is very much warranted. Honestly though, your experience is going to be much better and you are going to love your experience once you step foot into Wealthy Affiliate. There is not a more comprehensive, trusted and caring company in the industry for Internet Entrepreneurs.
You will want a website, that is provided for you within Wealthy Affiliate on their top tier hosting. You get this included in your membership. A website is important as it is the foundation for your business (your storefront so to speak). The process is not technical these days so don’t be scared by the idea of “creating a website”. You are going to be just fine.
I am new to this website and the funny thing is that l was looking for an objective analysis on starting an Amazon affiliate site. Your review on this issue is the BEST that i have ever seen in the last 3 years. This article was a joy to read. It was detailed, honest and very hard hitting especially when you are trying to get readers to understand that they MUST diversify their traffic sources and STOP relying on getting to first page on Google. As a result of reading your article l am changing my digital marketing services, affiliate marketing and , e-commerce strategy. I look forward to hearing new and innovative ideas from you on internet marketing. Keep up the great work!!!
The entire reason I created this site is because as an affiliate marketer, I started getting upset with the lack of ethics and misinformation being spread from MANY affiliate marketers, especially as it pertains to the “make money online” niche. So many online marketers out there promise you quick easy money if you just sign up and pay for this or that. Quite frankly, I’m sick of it. Growing an affiliate marketing business is just like starting any other business – it takes time, effort, and a lot of trial and error. I won’t get into it here, but if you’d like you can read my honest article about how long it takes to earn a full-time living with affiliate marketing.
Their policies are strict. Be sure to read through Amazon’s affiliate program policies very carefully. Any violation of their policies is grounds for account suspension--something which could be devastating if you build an entire website or store around affiliate links. Amazon has also been known to suspend accounts without any prior notice, so tread carefully.

I have a free WordPress website with 1000-2000 visitors/month. I was trying to place Amazon Affiliate ad links last night and failed/flailed mightily. I would paste the links into my posts in the HTML mode, switch to Visual mode, and could see the image. However, every time I tried to save or update the post, the image reverted to the gangly hyperlink. As some suggested, I tried cleaning the links of any formatting from the copy and paste with text edit. No dice.
The biggest issue I’ve had with previous training programs and marketing communities is how outdated they get. With a Wealthy Affiliate Premium membership, you don’t need to worry about that. New trainings are added daily including live weekly video training sessions. You can also search and browse past trainings they’ve created over the years. With a premium membership, you also get unlimited access to community features which is one of my favorite aspects of Wealthy Affiliate. I spend hours per day simply chatting and messaging people who clicked on my Wealthy Affiliate affiliate link. When they use my link to sign up, I get notified, and the personal one-on-one coaching can begin. No other platform has offered this option before.

So an effective affiliate marketing program requires some forethought. The terms and conditions have to be tight, especially if the contract agreement is to pay for traffic rather than sales. The potential for fraud in affiliate marketing is a possibility. Unscrupulous affiliates can squat on domain names with misspellings and get a commission for the redirect; they can populate online registration forms with fake or stolen information; they can purchase adwords on search terms the company already ranks high on, and so on. Even if the terms and conditions are clear, an affiliate marketing program requires that someone be monitoring affiliates and enforcing the rules. In exchange for that effort, however, a company can access motivated, creative people to help sell their product or services to the world.
I concluded that having read a product review, people felt more informed to make a purchasing decision. As a result, if they did click a link after reading the review they were more likely to buy the product. Those clicking on the top link seemed to be more in a ‘surfing’ mode. They clicked on the link less because they wanted to buy it but more out of interest to learn more. Some bought the product and some bought other products once they were ‘in the door’ at Amazon.
With that said, I want to fully disclose that I am indeed an affiliate for Wealthy Affiliate. If you click on any of my affiliate links, like this one, I get credit in the event you sign up for a paid membership option. If you do want to sign up for Wealthy Affiliate, clicking on my affiliate link is actually beneficial for you, too. If you sign up after clicking my link, I get notified and we are able to have private 1-on-1 conversations within’ the Wealthy Affiliate  community. This is a huge added benefit and all you have to do is use my affiliate link before signing up for your free account.
Wealthy Affiliate is also an excellent place for those who want to have everything they will need in one place. From market research tools to web building tools to domain registration, website hosting, website backups, site security, and much more, it’s all in one place. AND all of those tools come with complete step-by-step training videos as well as a support community that can help you if you’re having trouble. If you don’t want to pay 10 different companies for 10 different services you’ll need to run your business, sign up with Wealthy Affiliate to get it all in one place. Wealthy Affiliate literally provides absolutely everything you’ll need to succeed with your online business.

In April 2008 the State of New York inserted an item in the state budget asserting sales tax jurisdiction over Amazon.com sales to residents of New York, based on the existence of affiliate links from New York–based websites to Amazon.[45] The state asserts that even one such affiliate constitutes Amazon having a business presence in the state, and is sufficient to allow New York to tax all Amazon sales to state residents. Amazon challenged the amendment and lost at the trial level in January 2009. The case is currently making its way through the New York appeals courts.
Unfortunately, the 2Checkout dashboard is a bit limited in scope, making it difficult to get any metrics on conversion rates or even sorting by commission payouts. The workaround is to go to the Avangate store, which does list their best-selling products, and then search for these on the affiliate dashboard. That being said, 2Checkout does offer products from more than 4,000 different vendors, making it the leading affiliate network for software and digital products.
I didn’t realize there was a limit until a few years back when I hit the maximum. I wish Amazon would increase it! To be honest, I find their tracking system pretty messy and think it needs an overhaul however, it is great for testing what works and what doesn’t. Most of what I’ve written about in other tips in these articles was learned through tracking.
It’s a great way to make passive income. Of course, when I say “passive”, this doesn’t account for the time needed to spend building or maintaining your WordPress site. However, in terms of having to promote these affiliate links, you can put in as much or as little work as you want to drive traffic to them. This obviously makes this a great option for a passive income stream if you’re not in the business of e-commerce.
23. Affiliates – There are many affiliate networks, such as FlexOffers and CJ Affiliate that allow you to promote other people’s products and services. You simply put a link or a banner on your page and then you get a percentage if someone clicks through and buys the product/service. You’ll want to select products that are specifically within your blog’s category.This is an effective way to earn money once you have the traffic coming to your blog.
Take it seriously. Yes, you’re applying for an online job. Yes, you can do the work in your underwear, but that doesn’t mean it’s not a “real job”. You must treat it as such or they aren’t going to treat you as a serious candidate. You aren’t the only one who wants to work in their underwear. In fact, the competition online is likely higher than it is in your local area.
So an effective affiliate marketing program requires some forethought. The terms and conditions have to be tight, especially if the contract agreement is to pay for traffic rather than sales. The potential for fraud in affiliate marketing is a possibility. Unscrupulous affiliates can squat on domain names with misspellings and get a commission for the redirect; they can populate online registration forms with fake or stolen information; they can purchase adwords on search terms the company already ranks high on, and so on. Even if the terms and conditions are clear, an affiliate marketing program requires that someone be monitoring affiliates and enforcing the rules. In exchange for that effort, however, a company can access motivated, creative people to help sell their product or services to the world.
Being in Australia, I’m not required to do anything by the law (although I hear talk that there may be changes around this). I don’t disclose every single Amazon link on my photography blog in a direct way but do I have a disclaimer/disclosure page on the blog. When I’m doing a ‘best seller list’ always include a disclaimer on those posts as the whole page is filled with affiliate links. I have also written numerous times on DPS about how the links to Amazon earn us money and help the site to keep growing and be free.
A U.K. based dating affiliate network that operates a number of mainstream and niche dating sites, including Cupid.com, Flirt.com, BoomerDating.com and PlanetSappho.com. You can promote any of these sites based upon the needs of your audience, and with so many sites to choose from, it’s pretty easy for most affiliates to find at least one or two that are a good fit. Commission rates at Cupid plc can be impressive, too, with $15 paid just for free sign ups, and up to 90 percent commission paid on paid memberships.
Recycle items at the local recycling center if they accept collections. Many recycling sites will pay a small fee per pound of recyclable items. Go around your neighborhood collecting things like glass bottles, soda cans, newspapers, cereal boxes, and milk jugs. Have your parents drive you to the nearest recycling center and turn in your haul in exchange for money.[17]

You get to hand-pick what you promote. Unlike display ad systems that typically choose which brands serve ads on your WordPress site, you have total control over this with Amazon affiliate links. You’ll never have to worry about a competitor’s link showing up on your site and the link will always be relevant to the content that it appears within or beside--which will improve its chances of getting clicked.
– Project Payday is one of those sites that has testimonials of people who have earned thousands of dollars by getting paid to get trial offers. I’m not saying you’ll earn thousands, but it is legit and you can earn some extra cash. They assume that by paying you to do a free trial, you’ll either like the product and purchase it, or forget to cancel the trial and get charged for it. If you can keep track and cancel before you get charged (if you don’t want the product), then this is a great site for making some money.
There is no autoresponder included. There are many affordable autoresponder services out there that you can get when you need it, but building an email list definitely should not be the starting point for your business. That will come down the road, typically when your website is getting a sustainable source of traffic. You will be learning all about this as you move through the elite, industry leading training at Wealthy Affiliate.
I am new to this website and the funny thing is that l was looking for an objective analysis on starting an Amazon affiliate site. Your review on this issue is the BEST that i have ever seen in the last 3 years. This article was a joy to read. It was detailed, honest and very hard hitting especially when you are trying to get readers to understand that they MUST diversify their traffic sources and STOP relying on getting to first page on Google. As a result of reading your article l am changing my digital marketing services, affiliate marketing and , e-commerce strategy. I look forward to hearing new and innovative ideas from you on internet marketing. Keep up the great work!!!
LinkConnector is something of a mixed bag, so it’s probably best for experienced affiliates who have become disillusioned with other networks and are looking to expand. LinkConnector’s bizarre mix of high-quality products and a low-quality dashboard make it hard to truly assess its viability, but their exclusive deals with some vendors can make it a true home run for publishers working in certain niches.
1. Yes, you don’t need to know a thing about affiliate marketing. In fact, if you have not been predisposed to training already sometimes that can be a good thing. There is a lot of misinformation out there about affiliate marketing, which leads people more often than not to failure. Wealthy Affiliate can and is consistently helping the absolutely newbie. You are going to learn the foundational building blocks and in the first few lessons alone you are going to have your very own niche website up and running.

Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. In 2005 there were active changes made by Google, where certain websites were labeled as "thin affiliates".[34] Such websites were either removed from Google's index or were relocated within the results page (i.e., moved from the top-most results to a lower position). To avoid this categorization, affiliate marketer webmasters must create quality content on their websites that distinguishes their work from the work of spammers or banner farms, which only contain links leading to merchant sites.


While these models have diminished in mature e-commerce and online advertising markets they are still prevalent in some more nascent industries. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. With many affiliates being paid a flat "Cost Per Day" with some networks offering Cost Per Click or CPM.

I am a HUGE fan of the “freemium” business model. Wealthy Affiliate follows that model by offering a free membership account. The free membership gives you limited access in the Wealthy Affiliate dashboard. Some of your access lasts forever, such as some of the training videos and community features, while other features only last for a limited time, such as the live chat feature. Here is what you get with the free Wealthy Affiliate Membership:


Spam is the biggest threat to organic search engines, whose goal is to provide quality search results for keywords or phrases entered by their users. Google's PageRank algorithm update ("BigDaddy") in February 2006—the final stage of Google's major update ("Jagger") that began in mid-summer 2005—specifically targeted spamdexing with great success. This update thus enabled Google to remove a large amount of mostly computer-generated duplicate content from its index.[33]
22. Advertising – This is definitely the most old-school way of earning money with a blog. It’s also starting to become the least common way. You can sell advertising spots directly on your site or you can sign up with a company like Google AdSense or Media.net. Either way, you won’t see a whole lot of money from ads until your views are well into the thousands each day.
Affilorama – While I promoted Affilorama in the past, I no longer do for many reasons. It has simply become too outdated. Affilorama also lacks in some of the training. Instead, they focus on helping you get started quickly by designing a site for you and seeding it with content. Some of the optional training courses they sell are quite expensive and compares to an entire annual membership at Wealthy Affiliate, so that’s why I no longer promote them. Again, they are worth checking out, but I think Wealthy Affiliate is a much better buy.
Español: ganar dinero, Deutsch: Geld verdienen, Português: Ganhar Dinheiro, Italiano: Fare Soldi, Nederlands: Geld verdienen, Français: gagner de l'argent facilement et rapidement, Русский: много зарабатывать, 中文: 赚钱, Čeština: Jak vydělat peníze, Bahasa Indonesia: Menghasilkan Uang, العربية: ربح المال, Tiếng Việt: Kiếm tiền, 日本語: お金を稼ぐ, 한국어: 돈 버는 방법, Türkçe: Nasıl Para Kazanılır, हिन्दी: पैसे बनाएँ (Kaise Paise Kamaye, Make Money)
For example, when I first started back in 2009, I learned from a service called Solo Build It. I knew absolutely nothing about building an online business, let alone what “affiliate marketing” even meant. However, they changed my life and taught me how to build money-making websites online, which is what I’ve been doing with my life ever since. This is another great service to consider and you can read my review of Solo Build It here.
^ Shashank SHEKHAR (2009-06-29). "Online Marketing System: Affiliate marketing". Feed Money.com. Archived from the original on 2011-05-15. Retrieved 2011-04-20. During November 1994, CDNOW released its BuyWeb program. With this program CDNOW was the first non-adult website to launch the concept of an affiliate or associate program with its idea of click-through purchasing.

Their policies are strict. Be sure to read through Amazon’s affiliate program policies very carefully. Any violation of their policies is grounds for account suspension--something which could be devastating if you build an entire website or store around affiliate links. Amazon has also been known to suspend accounts without any prior notice, so tread carefully.
2. InboxDollars – InboxDollars is similar to Swagbucks, since you’re going to be taking surveys, shopping, etc., so if you want to maximize your return, sign up with both websites. They also offer a search engine that pays you (like Swagbucks) and you get $5 just for signing up.  I won’t continue to list survey sites one after another down the list, but if you want to get paid to take surveys, also check out GlobalTestMarket, E-Poll Surveys and Survey Club.
We can appreciate any frustration you have from the past. There are truly a lot of low grade and even scams in this industry, so your frustration is very much warranted. Honestly though, your experience is going to be much better and you are going to love your experience once you step foot into Wealthy Affiliate. There is not a more comprehensive, trusted and caring company in the industry for Internet Entrepreneurs.
Many voucher code web sites use a click-to-reveal format, which requires the web site user to click to reveal the voucher code. The action of clicking places the cookie on the website visitor's computer. In the United Kingdom, the IAB Affiliate Council under chair Matt Bailey announced regulations[46] that stated that "Affiliates must not use a mechanism whereby users are encouraged to click to interact with content where it is unclear or confusing what the outcome will be."

With that said, I want to fully disclose that I am indeed an affiliate for Wealthy Affiliate. If you click on any of my affiliate links, like this one, I get credit in the event you sign up for a paid membership option. If you do want to sign up for Wealthy Affiliate, clicking on my affiliate link is actually beneficial for you, too. If you sign up after clicking my link, I get notified and we are able to have private 1-on-1 conversations within’ the Wealthy Affiliate  community. This is a huge added benefit and all you have to do is use my affiliate link before signing up for your free account.
Some advertisers offer multi-tier programs that distribute commission into a hierarchical referral network of sign-ups and sub-partners. In practical terms, publisher "A" signs up to the program with an advertiser and gets rewarded for the agreed activity conducted by a referred visitor. If publisher "A" attracts publishers "B" and "C" to sign up for the same program using his sign-up code, all future activities performed by publishers "B" and "C" will result in additional commission (at a lower rate) for publisher "A".
If you don’t like to write, do not sign up for Wealthy Affiliate. The business model that Wealthy Affiliate teaches revolves around producing lots of great content to attract website visitors from search engines. This means, as you build your business, you’ll be writing just about every day, just like I do on this very blog you’re reading. I’ve already written almost 4,000 words in this one post alone, and it’s not even close to being finished yet. Affiliate marketing takes work, and if you are unable or unwilling to write a TON of content, don’t even consider getting into this. Being a writer will end up being your main job.
One great way to get ideas for related products to promote is to look at the stats/reports that Amazon gives you to see which products readers are buying. After a while you’ll start to notice that they’re not only buying the products you directly promote but other products as well. Some will be completely irrelevant to your niche – but many times trends will emerge that could signal other products that it might be worth promoting.
Blogging is something that requires patience, persistence and discipline. It may mean writing everyday for over a year before you really start to see any money from it. There are exceptions to the rule, but from my dealings with other bloggers, it seems to be pretty common to spend one or even two years building your blog, your brand and your authority, before making any serious amount of money.
SkimLinks is probably best for bloggers who want to write content around the affiliate link rather than add affiliate links to existing products. SkimLinks offers a lot of tools to compare commission rates and offers in order to customize your content to optimize your income. Once nice aspect of SkimLinks is that it offers lots of products for non-US creators, including popular UK brands like John Lewis and Tesco.
I agree with all the points you have mentioned. Talking about zero upsells, for instance, the best thing online, is setting aside a budget, and being able to respect that budget without exploding it. This is the amazing part about Wealthy Affiliate. You can plan 2,3,or even 4 years in advance and that budget will still be very relevant and applicable.
Español: ganar dinero, Deutsch: Geld verdienen, Português: Ganhar Dinheiro, Italiano: Fare Soldi, Nederlands: Geld verdienen, Français: gagner de l'argent facilement et rapidement, Русский: много зарабатывать, 中文: 赚钱, Čeština: Jak vydělat peníze, Bahasa Indonesia: Menghasilkan Uang, العربية: ربح المال, Tiếng Việt: Kiếm tiền, 日本語: お金を稼ぐ, 한국어: 돈 버는 방법, Türkçe: Nasıl Para Kazanılır, हिन्दी: पैसे बनाएँ (Kaise Paise Kamaye, Make Money)

As a current member of WA I can attest to everything that TeamAMR has outlined here.  I was skeptical at first, even when I first signed up, I did not engage but instead I was taking my time poking, sniffing around.  Once I started reading the blogs, the comments I decided to take the plunge and begin the training.  Now I’m a WA junkie, every time I see a member post a success story, I become more committed to my goal and work even harder.  If you are skeptical, it surely is understandable but sign up and snoop around like I first did and don’t be afraid and you will soon see that WA is legitimate and genuine.
Betfair Affiliates is the affiliate marketing program for the well known Betfair betting website. Betfair’s primary market is sports betting. It’s actually a betting exchange, so it allows gamblers to place lay bets too – in other words, bets that bank on the opposite outcome. Betfair also offers in-play betting that allows users to lock in profits before the match ends. They also have great offers for the new customers to Betfair Casino.
The biggest reason I love recommending Wealthy Affiliate to new affiliate marketers is because it literally provides EVERYTHING you will ever need. You don’t need to buy a domain name in one place then get hosting in another place while you sign up for training at yet another place. Everything you need is in one spot, for one consistent monthly cost. Plus, they don’t just provide the tools, but they give step-by-step training instructions on how to use all the tools properly. If you still don’t understand something, just ask the community or go into live chat, and you could get an answer in literally seconds.
People are always looking to have their cars washed and detailed. You could be a mobile car washer and detailer without having a permanent location. Reach out to people you know or make some flyers and put it in your neighbors' mailboxes. If you want to get serious about it, prop up a one-page website or give out business cards. You can make money quickly doing this.
Get-rich-quick schemes and fad weight-loss diets are naturally popular because they satisfy the id while also attending to the super-ego. The ego's job is complete when it sees something like this. The appeal of "fast'' stems from the innate desire for instant gratification, so beware of what seems too good to be true (they often are) when you're looking to make money quickly. Be wary. Listen to the conversation deep within the confines of your mind and do your best to tame the proverbial beasts.

Forms of new media have also diversified how companies, brands, and ad networks serve ads to visitors. For instance, YouTube allows video-makers to embed advertisements through Google's affiliate network.[22][23] New developments have made it more difficult for unscrupulous affiliates to make money. Emerging black sheep are detected and made known to the affiliate marketing community with much greater speed and efficiency.[citation needed]
Affiliates discussed the issues in Internet forums and began to organize their efforts. They believed that the best way to address the problem was to discourage merchants from advertising via adware. Merchants that were either indifferent to or supportive of adware were exposed by affiliates, thus damaging those merchants' reputations and tarnishing their affiliate marketing efforts. Many affiliates either terminated the use of such merchants or switched to a competitor's affiliate program. Eventually, affiliate networks were also forced by merchants and affiliates to take a stand and ban certain adware publishers from their network. The result was Code of Conduct by Commission Junction/beFree and Performics,[35] LinkShare's Anti-Predatory Advertising Addendum,[36] and ShareASale's complete ban of software applications as a medium for affiliates to promote advertiser offers.[37] Regardless of the progress made, adware continues to be an issue, as demonstrated by the class action lawsuit against ValueClick and its daughter company Commission Junction filed on April 20, 2007.[38]
Spam is the biggest threat to organic search engines, whose goal is to provide quality search results for keywords or phrases entered by their users. Google's PageRank algorithm update ("BigDaddy") in February 2006—the final stage of Google's major update ("Jagger") that began in mid-summer 2005—specifically targeted spamdexing with great success. This update thus enabled Google to remove a large amount of mostly computer-generated duplicate content from its index.[33]
A multinational company may set up affiliates to break into international markets while protecting the parent company's name in case the affiliate fails or the parent company is not viewed favorably due to its foreign origin. Understanding the differences between affiliates and other company arrangements is important in covering debts and other legal obligations.

Take good pictures. Some of the options below don’t require you to actually take the picture and sell the product, but for the ones that do, make sure you take a clear picture that makes your product stand out from the others.  If you’re going to be taking a lot of pictures, set up a small “studio-like” area in your home with a backdrop and proper lighting to really make your pictures come across as professional. And of course, you’ll want a good camera too.
The other type of Amazon affiliate link I use is when I’m mentioning a product in passing and/or a new product is announced. For example, when Nikon announced the Nikon D300s we immediately posted about the news because it was a notable and anticipated camera announcement. The camera was not yet available in stores and we were not able to get a review sample yet – but it was available for Pre-Order on Amazon so we linked to it.
The problem with affiliate marketing, like many other home business options, are the so-called gurus and get-rich-quick programs that suggest affiliate marketing can be done fast and with little effort. Odds are you've read claims of affiliate marketing programs that say you can make hundreds of thousands of dollars a month doing almost nothing ("Three clicks to rich!"). Or, they suggest you can set up your affiliate site, and then forget it, except to check your bank deposits.
Another one of the highest paying and most popular dating affiliate programs is eHarmony, which is based on the actual earnings that can be made from each referred sale. Up to $188 can be made from a single sale. In general, the members at eHarmony are typically looking to find serious long term relationships, so many of them are willing to pay extra to find similar people. 
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