The Market Health Affiliate Program allows you to market and promote the world’s leading health and beauty offers online. We offer the highest paying affiliate program and best tracking software in our industry. If you have a web site and are interested in making money off the explosive sales in the health and beauty industry, then MarketHealth.com is perfect for you. Offers include products in the health, beauty, supplement, weight loss, and skin care industries.
SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.
MaxBounty works exclusively with digital products, usually about giving one’s email or signing up for a newsletter. MaxBounty has CPA, Pay-per-call, and CPL campaigns that you can choose from. MaxBounty is involved in a large number of verticals, including market research, real estate, social games, finance, dating, and diet, but is primarily designed for marketers seeking to acquire new leads.
Betfair Affiliates is the affiliate marketing program for the well known Betfair betting website. Betfair’s primary market is sports betting. It’s actually a betting exchange, so it allows gamblers to place lay bets too – in other words, bets that bank on the opposite outcome. Betfair also offers in-play betting that allows users to lock in profits before the match ends. They also have great offers for the new customers to Betfair Casino.

Shovel driveways and sidewalks in the winter if it snows in your area. Pick a shovel that’s lightweight yet sturdy and has a non-stick blade. Come up with a shoveling strategy, whether it’s working from the top of the driveway to the bottom or going in diagonal lines across the driveway. Push the snow from side to side and only pick it up when you need to avoid wearing yourself out fast.[9]

Websites consisting mostly of affiliate links have previously held a negative reputation for underdelivering quality content. In 2005 there were active changes made by Google, where certain websites were labeled as "thin affiliates".[34] Such websites were either removed from Google's index or were relocated within the results page (i.e., moved from the top-most results to a lower position). To avoid this categorization, affiliate marketer webmasters must create quality content on their websites that distinguishes their work from the work of spammers or banner farms, which only contain links leading to merchant sites.
LinkConnector imposes a very rigorous and lengthy screening process, so you’ll need to prove that you have a high-quality website and established audience before being accepted. Despite its somewhat schizophrenic approach, LinkConnector does have some very happy long-term affiliates. And their “naked links” allow for direct connection to the merchant website without having to be rerouted via LinkConnector, which will give your website an SEO boost.
Basically, anyone who is looking to make money fast should stay away from Wealthy Affiliate. There are plenty of “make money fast” e-books and courses out there, and they are all a scam (trust me). While Wealthy Affiliate is legit, they will absolutely never claim that they teach you how to make money fast. Building a legitimate online business takes time.
As a current member of WA I can attest to everything that TeamAMR has outlined here.  I was skeptical at first, even when I first signed up, I did not engage but instead I was taking my time poking, sniffing around.  Once I started reading the blogs, the comments I decided to take the plunge and begin the training.  Now I’m a WA junkie, every time I see a member post a success story, I become more committed to my goal and work even harder.  If you are skeptical, it surely is understandable but sign up and snoop around like I first did and don’t be afraid and you will soon see that WA is legitimate and genuine.
Betfair Affiliates is the affiliate marketing program for the well known Betfair betting website. Betfair’s primary market is sports betting. It’s actually a betting exchange, so it allows gamblers to place lay bets too – in other words, bets that bank on the opposite outcome. Betfair also offers in-play betting that allows users to lock in profits before the match ends. They also have great offers for the new customers to Betfair Casino.
21. Facebook – Facebook swap shops are great for selling things locally. It’s like CraigsList, but a little easier. You simply search for swap shops in your area and ask to join the group. Once you’re in, take a picture of the item, write a quick description with the price and post it. It doesn’t get much easier than that. You can generally expect to get about what you would get at a yard sale, maybe a little more.
Paint friends’ nails for a small fee if you have a steady hand. All you need are a few pretty polishes and a little creativity to start your own pop-up nail studio. Charge extra for fancy designs, glitter, or stick-on jewels. Offer a discount if they get a manicure and a pedicure. For example, if a manicure is $5 and a pedicure is $6, make a mani-pedi $10 for a $1 savings to encourage people to spend more.
Shovel driveways and sidewalks in the winter if it snows in your area. Pick a shovel that’s lightweight yet sturdy and has a non-stick blade. Come up with a shoveling strategy, whether it’s working from the top of the driveway to the bottom or going in diagonal lines across the driveway. Push the snow from side to side and only pick it up when you need to avoid wearing yourself out fast.[9]
19. eBay – Of course you can’t read an article about making money online that doesn’t mention eBay. You can start an eBay store and get serious about it or you can just sell some stuff to declutter your home. Either way, I’ve made my fair share from selling on eBay and it’s still a popular way to earn money. If you decide to start an actual eBay store, you’ll want to find a drop-ship business like Doba that will store and ship items straight to your customers so you don’t have to deal with an inventory.
Cost per mille requires only that the publisher make the advertising available on his or her website and display it to the page visitors in order to receive a commission. Pay per click requires one additional step in the conversion process to generate revenue for the publisher: A visitor must not only be made aware of the advertisement but must also click on the advertisement to visit the advertiser's website.
Stand your ground if the kids misbehave. Be firm with the kids. If they try to tell you that their parents let them do something that the parents specifically said not to do (like stay up past their bedtime), err on the side of caution and obey the parents’ rules. The parents will be impressed by your maturity and responsibility and hopefully invite you back!
Websites like Care.com connect parents with babysitters. The company does all the background checking and other due diligence to put parents' minds at ease. Of course, you can appeal directly to people in your personal network, but if you're looking to generate recurring revenue sign up with a site marketing to parents looking for child care services.
The biggest reason I love recommending Wealthy Affiliate to new affiliate marketers is because it literally provides EVERYTHING you will ever need. You don’t need to buy a domain name in one place then get hosting in another place while you sign up for training at yet another place. Everything you need is in one spot, for one consistent monthly cost. Plus, they don’t just provide the tools, but they give step-by-step training instructions on how to use all the tools properly. If you still don’t understand something, just ask the community or go into live chat, and you could get an answer in literally seconds.
Feed and take care of your neighbors’ pets while they’re out of town. Pet sitting is just like babysitting but for animals. If you’re comfortable with animals, let your neighbors know that you’re available to watch their pets when they go away. Always respect their rules and ask ahead of time if you have any questions about the care instructions.[13]

It’s important to know where your traffic is coming from and the demographics of your audience. This will allow you to customize your messaging so that you can provide the best affiliate product recommendations. You shouldn’t just focus on the vertical you’re in, but on the traffic sources and audience that’s visiting your site. Traffic sources may include organic, paid, social media, referral, display, email, or direct traffic. You can view traffic source data in Google Analytics to view things such as time on page, bounce rate, geo location, age, gender, time of day, devices (mobile vs. desktop), and more so that you can focus your effort on the highest converting traffic. This analytics data is crucial to making informed decisions, increasing your conversion rates, and making more affiliate sales. 
Affiliate marketing has grown quickly since its inception. The e-commerce website, viewed as a marketing toy in the early days of the Internet, became an integrated part of the overall business plan and in some cases grew to a bigger business than the existing offline business. According to one report, the total sales amount generated through affiliate networks in 2006 was £2.16 billion in the United Kingdom alone. The estimates were £1.35 billion in sales in 2005.[19] MarketingSherpa's research team estimated that, in 2006, affiliates worldwide earned US$6.5 billion in bounty and commissions from a variety of sources in retail, personal finance, gaming and gambling, travel, telecom, education, publishing, and forms of lead generation other than contextual advertising programs.[20]
These classes are typically run by Jay, one of the top experts within the WA community but there have been guest experiences by Kyle and others over the years. There is a live chat and a full question and answer period with every live class. Each live class is usually around 1.5 hours in length and the replays will be available to you the next day (along with 100’s of hours of past live classes). 

Websites and services based on Web 2.0 concepts—blogging and interactive online communities, for example—have impacted the affiliate marketing world as well. These platforms allow improved communication between merchants and affiliates. Web 2.0 platforms have also opened affiliate marketing channels to personal bloggers, writers, and independent website owners. Contextual ads allow publishers with lower levels of web traffic to place affiliate ads on websites.[citation needed]
There’s also the fact that Wealthy Affiliate is not and never claims to be a get-rich-quick strategy. You will learn how to build a real, legitimate online business and one that can earn you some serious cash, but just like any other business, it is going to take a lot of time, effort, patience, and support along the way. If you have realistic expectations, are willing to learn from those who have succeeded before you, and you’re willing to put at least 6 months into your business before you see any profits at all, then Wealthy Affiliate is a good place for you.

Although it differs from spyware, adware often uses the same methods and technologies. Merchants initially were uninformed about adware, what impact it had, and how it could damage their brands. Affiliate marketers became aware of the issue much more quickly, especially because they noticed that adware often overwrites tracking cookies, thus resulting in a decline of commissions. Affiliates not employing adware felt that it was stealing commission from them. Adware often has no valuable purpose and rarely provides any useful content to the user, who is typically unaware that such software is installed on his/her computer.
17. Amazon – Have you heard of FBA? It stands for “Fulfilled by Amazon” and it’s getting pretty popular. Basically, you buy products (in bulk is best) and ship them to Amazon for them to store. When your products sell, Amazon packs them up, ships them out and sends you the money (after taking their cut). There are people making a full-time living from FBA, while others just do it for some extra money.
If you want the full story, you can check out my about me page (it’s a pretty cool story if I may say so myself). The short version is that I got started with affiliate marketing back in 2009 and was able to go full-time in 2011. I now own more than a dozen websites in several different niche industries. You can see a listing of most of my sites at RogersConcepts.com.

Merchants receiving a large percentage of their revenue from the affiliate channel can become reliant on their affiliate partners. This can lead to affiliate marketers leveraging their important status to receive higher commissions and better deals with their advertisers. Whether it’s CPA, CPL, or CPC commission structures, there are a lot of high paying affiliate programs and affiliate marketers are in the driver’s seat.


So actually, the reason I personally signed up for Wealthy Affiliate is likely much different than the reason YOU want to sign up. Chances are, you want to learn about how to make money online legitimately, learn how to build a website, how to blog, and more importantly, how to earn money from that blog. I wasn’t looking for that. I already knew how to do all that stuff. Instead, I signed up as a way to vet the training, tools, and resources provided by Wealthy Affiliate because I wanted to see if it was something I could promote on this very website you’re reading.
The question is how much can you make within the Intenret business world. The answer is, as much as you want. Wealthy Affiliate is less of an “opportunity” and more of an all-inclusive environment where you can create and grow a business online…and do so to any level. Everything is included that you need to create your business, and managed it. Really the only missing piece is you and a bit of hard work and dedication.
It’s free to join the SellHealth affiliate program, though you do have to apply and be accepted before you can start promoting their products.  Once you’re accepted, you’ll have access to a number of tools, graphics, banners and more that you can use to promote SellHealth products.  The sales are actually made at company-owned Websites, which look professional and handle all of the selling. Commissions vary, but the base rate is 30% of all sales and upsells, and SellHealth says you can earn up to $350 per sale.

You may find the odd negative review out there from a “competitor” or someone promoting a competing product. That happens. There are also many frustrated business owners in the industry that are offering low quality products, that get frustrated that they cannot compete with the services offer at Wealthy Affiliate. What they offer within their premium membership for $359 per year, there are companies charging $10,000’s for FAR LESS.
Since the emergence of affiliate marketing, there has been little control over affiliate activity. Unscrupulous affiliates have used spam, false advertising, forced clicks (to get tracking cookies set on users' computers), adware, and other methods to drive traffic to their sponsors. Although many affiliate programs have terms of service that contain rules against spam, this marketing method has historically proven to attract abuse from spammers.
1. Commerce: Two parties are affiliates if either party has the power to control the other, or a third party controls or has the power to control the both. Affiliation also exists in (1) in interlocking directorates or ownership, (2) in identity of interests among members of a family and, (3) where employees, equipment, and/or facilities, are shared. Affiliates are subject to greater than normal legal prohibitions and requirements to guard against insider trading. See also subsidiary.
27. Sponsored/paid posts – Many blogs publish sponsored and paid posts. Sponsored posts are basically just posts about a specific brand, product or service. A company will pay you to publish an article about it. It’s similar with other paid posts as well. Your basically selling the spot for the article on your site. If you decide to take this route, you’ll want to build your traffic before you will get many offers.
And finally, I find that it is almost too easy to communicate with people! I love helping people and meeting new people in the industry, but as a successful affiliate marketer, I do get bombarded with so many questions from people I don’t even know. For that reason, I try to keep my responses prioritized by always responding to those who I referred through my affiliate link. Heck, they helped me earn a few bucks, so why shouldn’t they get priority? While this system works, I do sometimes feel bad at my super late response times for many of those trying to get some help.
It’s important to know where your traffic is coming from and the demographics of your audience. This will allow you to customize your messaging so that you can provide the best affiliate product recommendations. You shouldn’t just focus on the vertical you’re in, but on the traffic sources and audience that’s visiting your site. Traffic sources may include organic, paid, social media, referral, display, email, or direct traffic. You can view traffic source data in Google Analytics to view things such as time on page, bounce rate, geo location, age, gender, time of day, devices (mobile vs. desktop), and more so that you can focus your effort on the highest converting traffic. This analytics data is crucial to making informed decisions, increasing your conversion rates, and making more affiliate sales. 
There is no shortage of products you’ll be able to promote. You’ll have the ability to pick and choose products that you personally believe in, so make sure that your campaigns center around truly valuable products that consumers will enjoy. You’ll achieve an impressive conversion rate while simultaneously establishing the reliability of your personal brand.
These ways of making extra money cover a wide range in terms of compensation and prestige. Check out the options to see what could work for you, keeping tabs on a projected per-hour rate so you can see what would be worth your time. The list is loosely arranged by 1. jobs requiring more skill or expertise, 2. gigs needing less and 3. things you can sell. And if you think of any good options I missed, please let me know in the comments.
Take good pictures. Some of the options below don’t require you to actually take the picture and sell the product, but for the ones that do, make sure you take a clear picture that makes your product stand out from the others.  If you’re going to be taking a lot of pictures, set up a small “studio-like” area in your home with a backdrop and proper lighting to really make your pictures come across as professional. And of course, you’ll want a good camera too.
Can you run a successful business by only using the free membership option at Wealthy Affiliate? Well, you can, but I wouldn’t recommend it. Instead, I recommend you sign up for the free Wealthy Affiliate membership as a way to try things out. Honestly, the free membership is set up to be a bit of a teaser to get you to sign up for premium eventually, but most of us expect that going in. What’s nice about it is you can judge for yourself, based on the free membership, whether it is worth it for you to sign up for premium. Ultimately, only you can decide if Wealthy Affiliate is high quality or not. You will get more than enough of an idea by signing up for their free membership option. On average, about 1 in every eight people upgrade to a premium membership.
There is no shortage of products you’ll be able to promote. You’ll have the ability to pick and choose products that you personally believe in, so make sure that your campaigns center around truly valuable products that consumers will enjoy. You’ll achieve an impressive conversion rate while simultaneously establishing the reliability of your personal brand.
Want to know a little secret about this site? When I first started this site, I only planned on monetizing by selling my OWN affiliate marketer training course. About halfway through creating my course, I realized that I would never be able to provide the type of quality product I intended. Even if I could, it would become outdated so fast that in just a couple years, I wouldn’t be able to sell it anymore.
Companies like Uber and Lyft offer a great opportunity to make some quick cash. You'll need a clean driving record, a fairly new car and the authorization to work wherever it is that you live. If you have all of those things, you can work when it's feasible for you, whether that's in the middle of the day during rush hour, or in the wee hours of the night on a weekend. The choice is yours.
Udemy.com – Udemy is an online training platform where “instructors” can create courses and sell them to “students”. There are some extremely high-quality courses on Udemy created by high-quality instructors who really have made a lot of money online, but there are a lot of very low-quality courses as well. Most of the higher quality courses are quite expensive, sometimes exceeding $100. While the training might be good, the training on Wealthy Affiliate is excellent as well, plus you get all the tools, community, and support included as well. Once again, I believe Wealthy Affiliate is the better option.
Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.[citation needed]
Designed to create a huge amount of traffic at all times, these sites focus on building an audience of millions. These websites promote products to their massive audience through the use of banners and contextual affiliate links. This method offers superior exposure and improves conversion rates, resulting in a top-notch revenue for both the seller and the affiliate.

These ways of making extra money cover a wide range in terms of compensation and prestige. Check out the options to see what could work for you, keeping tabs on a projected per-hour rate so you can see what would be worth your time. The list is loosely arranged by 1. jobs requiring more skill or expertise, 2. gigs needing less and 3. things you can sell. And if you think of any good options I missed, please let me know in the comments.
You may find the odd negative review out there from a “competitor” or someone promoting a competing product. That happens. There are also many frustrated business owners in the industry that are offering low quality products, that get frustrated that they cannot compete with the services offer at Wealthy Affiliate. What they offer within their premium membership for $359 per year, there are companies charging $10,000’s for FAR LESS.
I agree with all the points you have mentioned. Talking about zero upsells, for instance, the best thing online, is setting aside a budget, and being able to respect that budget without exploding it. This is the amazing part about Wealthy Affiliate. You can plan 2,3,or even 4 years in advance and that budget will still be very relevant and applicable.
There is serious competition in the affiliate marketing sphere. You’ll want to make sure you stay on top of any new trends to ensure you remain competitive. Additionally, you’ll likely be able to benefit from at least a few of the new marketing techniques that are constantly being created. Be sure you’re keeping up to date on all these new strategies to guarantee that your conversion rates, and therefore revenue, will be as high as possible.

In November 1994, CDNow launched its BuyWeb program. CDNow had the idea that music-oriented websites could review or list albums on their pages that their visitors might be interested in purchasing. These websites could also offer a link that would take visitors directly to CDNow to purchase the albums. The idea for remote purchasing originally arose from conversations with music label Geffen Records in the fall of 1994. The management at Geffen wanted to sell its artists' CD's directly from its website but did not want to implement this capability itself. Geffen asked CDNow if it could design a program where CDNow would handle the order fulfillment. Geffen realized that CDNow could link directly from the artist on its website to Geffen's website, bypassing the CDNow home page and going directly to an artist's music page.[14]
In the past, large affiliates were the mainstay, as catch-all coupon and media sites gave traffic to hundreds or thousands of advertisers. This is not so much the case anymore. With consumers using long-tail keywords and searching for very specific products and services, influencers can leverage their hyper-focused niche for affiliate marketing success. Influencers may not send advertisers huge amounts of traffic, but the audience they do send is credible, targeted, and has higher conversion rates. 
VigLink works a bit differently than other affiliate programs in that it is specifically designed for bloggers. Instead of affiliates picking and choosing which merchants to work with, VigLink uses dynamic links that automatically change to work with merchants that VigLink has determined are offering the highest conversation rates and/or commissions at any given moment.
Affiliate marketing is also called "performance marketing", in reference to how sales employees are typically being compensated. Such employees are typically paid a commission for each sale they close, and sometimes are paid performance incentives for exceeding objectives.[25] Affiliates are not employed by the advertiser whose products or services they promote, but the compensation models applied to affiliate marketing are very similar to the ones used for people in the advertisers' internal sales department.
An e-commerce merchant that wants to be able to reach a wider base of internet users and shoppers may hire an affiliate. An affiliate could be the owner of multiple websites or email marketing lists; therefore, the more websites or email lists that an affiliate has, the wider his network. The affiliate that has been hired would then communicate and promote the products offered on the ecommerce platform to his network. The affiliate does this by implementing banner ads, text ads and/or links on their multiple owned websites or via email to their clientele. Advertisement could be in the form of articles, videos, images, etc., which are used to draw an audience’s attention to a service or product.
Recent corporate changes and folding 2Checkout into a larger company that is involved in payment processing and e-commerce means that the affiliate program can sometimes feel somewhat neglected. But the ability to generate custom coupon codes and the comprehensive knowledge base make 2Checkout a good option for experienced affiliates with an established user base. But if you’re just entering the affiliate field for the first time, 2Checkout might not be where you want to start.
Udemy.com – Udemy is an online training platform where “instructors” can create courses and sell them to “students”. There are some extremely high-quality courses on Udemy created by high-quality instructors who really have made a lot of money online, but there are a lot of very low-quality courses as well. Most of the higher quality courses are quite expensive, sometimes exceeding $100. While the training might be good, the training on Wealthy Affiliate is excellent as well, plus you get all the tools, community, and support included as well. Once again, I believe Wealthy Affiliate is the better option.
If you wish you had a little more money in your pocket, you’re not alone. Fortunately, you have a variety of options when it comes to making money. Doing odd jobs is a quick and easy way to earn money. Similarly, reselling items or selling items you make can earn you extra cash. As another option, earn money online by writing a blog, freelancing, or doing online surveys.

Don’t put all your eggs in one basket. If you only promote one merchant’s products, you are stuck with their commissions, their landing pages, and ultimately, their conversion rates. It is important to work with many different merchants in your niche and promote a wide range of products. This affiliate marketing strategy will diversify the amount of commissions you make and create a steady stream of revenue when building an affiliate website. 
Betfair Affiliates is the affiliate marketing program for the well known Betfair betting website. Betfair’s primary market is sports betting. It’s actually a betting exchange, so it allows gamblers to place lay bets too – in other words, bets that bank on the opposite outcome. Betfair also offers in-play betting that allows users to lock in profits before the match ends. They also have great offers for the new customers to Betfair Casino.
But cutting costs only goes so far. Unless you already make a lot of money and spend like a bon vivant, most people can’t eke out that much more from their budget by decreasing expenses. Plus, the more you retrench, the more your quality of life suffers. (It’s all relative, though — certainly some overspenders could actually improve their lives by tempering their expenditures. Here are 101 ideas for saving money.)
A relative newcomer to the affiliate space, MaxBounty was founded in 2004 in Ottawa, Canada. MaxBounty claims to be the only affiliate network built specifically for affiliates. MaxBounty is exclusively a CPA (Cost Per Action/Acquisition) company that doesn’t deal with ad banners or the like, just customer links that the publisher (blogger) chooses where to place on their website.
He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
The biggest issue I’ve had with previous training programs and marketing communities is how outdated they get. With a Wealthy Affiliate Premium membership, you don’t need to worry about that. New trainings are added daily including live weekly video training sessions. You can also search and browse past trainings they’ve created over the years. With a premium membership, you also get unlimited access to community features which is one of my favorite aspects of Wealthy Affiliate. I spend hours per day simply chatting and messaging people who clicked on my Wealthy Affiliate affiliate link. When they use my link to sign up, I get notified, and the personal one-on-one coaching can begin. No other platform has offered this option before.

Affiliates were among the earliest adopters of pay per click advertising when the first pay-per-click search engines emerged during the end of the 1990s. Later in 2000 Google launched its pay per click service, Google AdWords, which is responsible for the widespread use and acceptance of pay per click as an advertising channel. An increasing number of merchants engaged in pay per click advertising, either directly or via a search marketing agency, and realized that this space was already occupied by their affiliates. Although this situation alone created advertising channel conflicts and debates between advertisers and affiliates, the largest issue concerned affiliates bidding on advertisers names, brands, and trademarks.[39] Several advertisers began to adjust their affiliate program terms to prohibit their affiliates from bidding on those type of keywords. Some advertisers, however, did and still do embrace this behavior, going so far as to allow, or even encourage, affiliates to bid on any term, including the advertiser's trademarks.
Really good article with some great tips. Affiliate marketing has the potential to earn lots of money and I'm hoping I can make it happen. I have tried the matched betting and it DEFINITELY works. The one thing I would say is that you need to check that any bets have been accepted by the bookmaker. I have had on occasion bets which look like they have been accepted but don't register in my account. Always go into your account and check outstanding bets or your bet history.
Cost per action/sale methods require that referred visitors do more than visit the advertiser's website before the affiliate receives a commission. The advertiser must convert that visitor first. It is in the best interest of the affiliate to send the most closely targeted traffic to the advertiser as possible to increase the chance of a conversion. The risk and loss are shared between the affiliate and the advertiser.
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