Get back to class! This is something we never liked to hear in high school, but when it comes to building a business online, it is always nice to have current, live and interactive training you can take part in. Every Friday there is a live class that you can take part in as a Premium member of Wealthy Affiliate. Here are a few of the recent ones.
Many affiliate programs run with last-click attribution, where the affiliate receiving the last click before the sale gets 100% credit for the conversion. This is changing. With affiliate platforms providing new attribution models and reporting features, you are able to see a full-funnel, cross-channel view of how individual marketing tactics are working together. For example, you might see that a paid social campaign generated the first click, Affiliate X got click 2, and Affiliate Y got the last click. With this full picture, you can structure your affiliate commissions so that Affiliate X gets a percentage of the credit for the sale, even though they didn’t get the last click.
The phrase, "Affiliates are an extended sales force for your business", which is often used to explain affiliate marketing, is not completely accurate. The primary difference between the two is that affiliate marketers provide little if any influence on a possible prospect in the conversion process once that prospect is directed to the advertiser's website. The sales team of the advertiser, however, does have the control and influence up to the point where the prospect either a) signs the contract, or b) completes the purchase.
There are SO MANY success stories on Wealthy Affiliate, these are just some of the ones I found. One thing you’ll notice is that most of these success stories are NOT making money by promoting Wealthy Affiliate. They are promoting an array of other products and services. Wealthy Affiliate teaches you how to promote nearly any product or service in nearly any industry. That’s the beauty of it. Wealthy Affiliate does offer a fantastic affiliate program (which I am a part of), but there are so many other things you can promote once you go through the training.
I would also like to see a forum built into the platform. Wealthy Affiliate has a unique way of building a community and I understand why they shy away from a standard forum type of format. Instead, they want to promote live chat sessions, blog posts, private messaging, and public questions where people can comment below. This type of setup is pretty cool at times, but I also do enjoy forums where I can just browse by topic.